About Sloans

Specialising for over 30 years in the Gas industry, Sloans Gas Energy Centre have a vast knowledge and expertise on all domestic gas appliances. From fires and fireplaces to gas tumble dryers, cookers, hobs and ovens, even barbecues and patio heaters as well as portable gas heaters you’ll find the right product for you at Sloans Gas Energy Centre.

Our Approach

Sloans required a responsive eCommerce website which would allow its customers to purchase gas appliances online, but also book their expert supply and maintenance service. The company wanted a bespoke website to manage these objectives. The bespoke site had to represent Sloan’s brand and its core values of being a gas appliance expertise and customer commitment. At the same time, it had to provide exceptional user experience (UX) to guarantee an intuitive purchasing process for customers.

We spread the challenges posed by the project across three main areas: design, technical, and UX. These key aspects had to come together seamlessly to ensure the user journey was streamlined in order to maximise sales and ensure the service launched to immediate success.

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